People

Director


Sojung Claire Kim is an Associate Professor and a Founding Director of the Communication, Health, and Relational Media (CHARM) Lab in the Department of Communication at George Mason University. Her research interests broadly lie at the intersections of emerging technologies, health and risk communication, and strategic messaging. Kim received her doctorate in Mass Communications from the University of Wisconsin-Madison and completed her post-doctoral fellowship in the Annenberg School for Communication at the University of Pennsylvania. 


Current Members (Meet the CHARMpions!💚)

[CHARM Lab SP25 Social] From left to right, Katie, Narges, Lia, Sogol, Debby, Dr. Kim, and Juli 

 

 [CHARM Lab FA24 Social] From left to right, Debby, Juli, Aaron, Dr. Kim, Katie, and Sogol 

Wanlun (Debby) Chung (Ph.D. Student): Her research interests lie in strategic communication and communication technologies. She joined the lab research group in Fall 2024 and is leading the parasocial interaction (PSI) project. 

Narges Ghafary (Ph.D. Student): As a doctoral student, she is interested in studying immigrant health, intersectionality, and social change. Previously, she has worked with UNICEF on social and behavior change interventions and with World Vision on campaigns addressing child marriage, women’s empowerment, and community health. 

Aaron Trujillo (Ph.D. Student): His research interests lie in health communication, including patient-provider communication and public health campaign messaging. This semester, he is leading a project that examines a potential impact of the AI-based communication when promoting skin cancer prevention messages.  

Naessiamba Eab-Aggrey (Ph.D. Student): She is interested in health literacy and the adoption of digital health technology. Her work centers on leveraging communication strategies to improve health outcomes and promote well-being in underserved populations. She is particularly committed to addressing challenges faced by those impacted by limited health literacy. She also explores the adoption of digital health technologies like e-pharmacy and examines how this shift affects communities and healthcare providers.

Kaitlin Cashin (MA Student): She is interested in studying strategic communication theories and practices. Upon graduation, she wants to apply what she learns from her research to the Air Force public affairs practices. 

Juliana Marcello (Undergraduate Student): She is interested in studying strategic communication practices. She is currently working on the parasocial interaction (PSI) project with other lab members.  

Sogol Khermandar (Undergraduate Student): She is interested in examining health communication messaging strategies in the context of mental health issues. She is working on the parasocial interaction (PSI) project with other lab members.