A common element in all communication is the message. A fundamental question that faces practitioners in every Communication sub-discipline is: how can you craft a message that will be effective to your purpose, based on the channel you are using and the audience you are addressing?
Students in the Department of Communication have a variety of ways to develop better communication skills in any of the sub-disciplines. Many people associate communication with public speaking skills, but many other skills are developed as well, including listening, group problem-solving, critical analysis, research, writing, and digital media production skills.
In the Department of Communication, we have faculty and students who craft messages for a wide variety of purposes, including:
In addition, every day we all craft messages for our own interpersonal communication with individuals and small groups.
One way to describe the task of every faculty and student project is: what will make your communication effective? On one level, effectiveness depends on your purpose: are you attempting to inform? To persuade? To entertain?