Sara KC is a senior communication major at GMU with a concentration in public relations. She is a spring 2026 intern at Nest Real Estate, a growing real estate brokerage focused on modern marketing strategies, client relationships and expanding its brand presence in the competitive housing market. Through this internship, Sara works closely with company leadership and agents to strengthen the brokerage’s digital communication strategy. This experience allows her to apply Mason coursework in public relations, digital marketing and brand strategy to real-world business objectives while developing professional skills in content creation, analytics and strategic planning. Some of her internship tasks include:
• Developing monthly Instagram and Facebook content calendars
• Writing and publishing blog posts through Lofty to drive website traffic
• Creating branded graphics and agent spotlights using Canva
• Analyzing weekly Instagram insights to improve engagement strategy
• Assisting with social media marketing improvements and brokerage growth research.
With each assignment, Sara is gaining hands-on experience in strategic communication, analytics interpretation and brand management within the real estate industry. This internship is strengthening her confidence in digital marketing and preparing her for a future career in social media management and public relations.
To learn more about Sara KC, visit her LinkedIn.