COMM 384: Public Relations and Social Media
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Course Information from the University Catalog
Credits: 3
Explores the role of social media in contemporary public relations. Students engage in social media research and analysis, examine best practices for successful campaigns, seek to understand conditions for viral media, implement a personal branding strategy, create strategic engagement plans, and design campaigns. Limited to three attempts.
2 Sections Currently Scheduled for Fall 2023
From the Schedule of Classes
