"In addition to teaching communications, Samoilenko focuses extensively on finding ways to connect academic and professional communities in the fields of public relations and social media. Serge shares his expertise on reputation management and how social media is impacting, and perhaps even changing the environments people are used to communicating in. He also provides some insights into the importance of adapting the concept of corporate social responsibility to the new era of transparency social media has forced businesses to enter.
Samoilenko’s expertise on reputation management in an ever-changing digital era provides critical new ways to think about your company’s image, no matter how big or small you are. Here are some of the key takeaways, and we encourage you to listen to the full episode to hear more details!"
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July 16, 2019