Public Relations Concentration

Hussain Al-Mutawakil, 2015

What work are you doing now?

I am a communications manager with a six-person team. My key responsibilities include online marketing strategy; strategic relationships; hosted and sponsored event strategy; external communications; community relations; content development; and blog editor.

What do you like about it?

Having the privilege of communicating our brand's vision and message to the world.

How did your degree in the college prepare you to do this work? 

Coursework was huge! Most notably helpful was Principles of PR with Professor Mims. We had to plan, design and implement a campaign on campus. This experience was invaluable for me.

What advice would you give current students about developing their careers? 

Remember that your most valuable assets are your confidence and your creativity. When you write or speak, less is more: our 60-seconds-or-less society is now at 30 seconds or less. Meet your audience where it is, follow your followers, and always remember that in the realm of communications, everything is possible.