COMM 632: Persuasion Theory
COMM 632-DL1: Persuasion Theory
04:30 PM to 07:10 PM W
View in the schedule of classes
Section Information for Spring 2021
COMM 632 DL1 is a distance education section. Before registering, please review the information at the following URL: http://masononline.gmu.edu/why-online/online-learning-basics/
Course Information from the University Catalog
Introduces students to the processes and effects of persuasive communication. Covers key theories of persuasion, behavior change, information processing, message effects, as well as important frameworks that guide the practice of persuasion in applied settings. Particular attention is paid to message features that generate predictable effects and how such effects may vary across different communicative situations. May not be repeated for credit.
The University Catalog is the authoritative source for information on courses. The Schedule of Classes is the authoritative source for information on classes scheduled for this semester. See the Schedule for the most up-to-date information and see Patriot web to register for classes.