COMM 204: Introduction to Public Relations

COMM 204-001: Introduction Public Relations
(Fall 2024)

03:00 PM to 04:15 PM MW

West Building 1004

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Course Information from the University Catalog

Credits: 3

This is a gateway course to the field of Public Relations (PR). Students learn the history, ethics, and practices of the PR industry, and discuss how technology, politics, culture, and globalization contribute to how practitioners plan client campaigns. Students also practice foundational skills to produce professional, ethical, and message-driven PR campaigns. This course is appropriate to all who are interested in exploring the fast-evolving PR field. Limited to three attempts.
Schedule Type: Lecture
This course is graded on the Undergraduate Regular scale.

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